Apple Leak Hints at Imminent iPhone SE Launch

Apple is gearing up for a surprise return to the mid-range smartphone market with the much-anticipated iPhone SE, and it could arrive sooner than expected.

According to Bloomberg’s Mark Gurman, Apple is set to announce the new iPhone SE as early as next week, with sales beginning later this month—much earlier than the previously rumored late March or early April launch.

Why the Early Launch?

Launching ahead of schedule could be a strategic move for Apple. With the Mobile World Congress kicking off on March 3, Apple is likely aiming to capture consumer attention before a wave of new smartphone announcements. Additionally, early sales could help Apple boost revenue after a dip in global market share last quarter.

Another key reason? The iPhone SE is expected to debut Apple’s in-house 5G modem, replacing Qualcomm’s long-standing chipset. By launching early, Apple can gather valuable real-world data before finalizing its upcoming iPhone 17 models in September.

Challenges Ahead

While the iPhone SE is making a comeback after three years, the market has evolved. Competitors offer advanced multi-lens cameras, AI-powered features, and top-tier performance in mid-range devices. Apple’s approach—likely a single-lens camera and a focus on ecosystem integration—may face tough competition.

Still, by getting ahead of the news cycle and launching on its own terms, Apple is ensuring that the iPhone SE makes a strong entrance before rivals flood the market.

Source: https://www.forbes.com/sites/ewanspence/2025/02/08/apple-iphone-se-release-launch-date-leak-mwc-new-iphone/